About Us

Passion Projects

Our agency stands for communication, PR and digital media. We deliver individual concepts and communication strategies for companies and accompany them from conception to planning to the effect and development of a clear & refreshed brand image. 

In addition, we provide all-round support from classical “old school” marketing to social media strategies and digital marketing. 
We design websites, develop and support web shops and give media training in various disciplines.
With our dedicated team and a broad network of specialists in design, photography and video, we will permanently put you and your company in the right light.
Yes, you got it right: permanently!
Because if something should go wrong and is misunderstood, our expertise in crisis management is at your disposal. 

We will not leave you standing in the rain.
And because the creative process of planning, as well as the execution and impact of a new communication strategy, does not happen overnight, you should contact us today.
furthermore, we have now developed a completely new, efficient onboarding process for many services. Which is not only easy to follow but also saves everyone time and money and can be carried out contactless, in accordance to social distancing measures.
This way we can start your Passion Project even faster and spend more time on the creative aspects, rather than scrabbling for usernames and logos
Nevertheless, we are of course very happy to get to know you personally. Just as you wish.

Stay healthy!

Meet the team 

Michaela Menschel

Michaela Menschel

Managing Director

Michaela studied political science, German, studies and media studies in Frankfurt a.M. and Paris. After completing her master's degree, she worked for various television stations, started as an editor and correspondent for RTL Aktuell and, as a presenter, shaped RTL Nord's daily live news broadcast for Lower Saxony and Bremen for many years.
She moved to Sydney with her husband and two sons in 2001, where she worked as a press officer, PR consultant and coach, always with a focus on media. After almost 12 years in Australia, however, she missed European culture so much that she made her way back with her family and a stopover in Singapore. Back in Germany, she founded Passion Projects GmbH as a communication agency with a focus on digital media.
She lived abroad for 18 years, including in Paris, Florence, San Francisco and Amsterdam and worked in eight different companies. Her professional experience abroad not only gives her a wide range of know-how, but also a high degree of flexibility, whether as an external strategist or in-house consultant.
Networking is her passion, otherwise she likes to travel as much as possible. She feels at home at every train station or airport, because traveling is her passion.
Anton Koester

Anton Koester

Content Creator

Anton is our man for storytelling, content creation and photography. 
He began studying law in Hanover immediately after graduating from high school, worked for several years in the globally influential sports company Decathlon as a trainer for efficient sales and as a social media officer, as well as in various law and business law firms.
He is passionate about handball and is a passionate lifeguard. Musically, he lets off steam on the drums.
Inspired by successful personalities like Seth Godin, the first independent projects in the field of brand storytelling. Anton is now also in cooperation with Passion Projects. 
Maximilian Menschel

Maximilian Menschel

Project Manager

Maximilian studies Business Management at the University of Barcelona. He founded with friends the online marketing agency LonsMedia and gained experience in the areas of project management, content creation, website design, video, and digital advertising on Facebook, Instagram and LinkedIn. As a Senior Project Manager, he also works for Passion Projects in the field of digital media. 

He loves sport and leadership and combines lifestyle and hard work, but he also brings projects on the road quickly and brings a lot of ambition to the table. Max has gained experience in delivering results quickly for complex customer inquiries. 
Tristan von Alten

Tristan von Alten

Lead Generator/ Web-designer

Tristan is responsible for web design and digital marketing for us. 

He studied Business Administration and Management in Barcelona and worked for various start-ups in the tourism sector. 
Already during his studies he developed a great interest in website design and digital marketing. With a lot of creative input, he developed his own websites with online shops, which he was also able to successfully market and resell. 
His passions include website design and digital marketing projects, unfortunately his other passions, football and music, are now sometimes neglected.
Olaf Menschel

Olaf Menschel

Managing Director

Olaf studied economics in Hamburg and Marketing & Sales Management at INSEAD -Wharton Business School in Singapore.
After 8 years as managing director at RTL Nord and 12 years as managing director in Australia, USA and Singapore with extensive experience in setting up and developing multi-channel sales organizations on three continents. He has been working in the Netherlands and Germany in the E-commerce industry for 6 years - Commerce consulting and digital business model conversion.
His motto is: "Change is the only constant in life, opportunities are plentiful."

Would you like to join us?

Digital media is your thing, then apply!

Would you like to join our team?

We are always looking for people that take initiative and are happy to hear from you regardless of any available positions listed on our website or not!
Send your application to:



+49 (0) 152 28913227



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